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Whether or not drone delivery becomes a mainstream part of the equation--I suspect it won't but that's beside the point--it's certainly in Amazon's interests to research and encourage innovation in the logistics business. Mind you, there's already a lot of innovation happening in supply chain systems but economical 1 hr to 1 day consumer delivery hasn't had any real breakthroughs.

Now that may be because people aren't willing to shoulder the cost for most mainstream use cases. But in that case, it's worth experimenting to see if costs can be driven down or use cases can be expanded in various ways.



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