This is really awesome, congrats on shipping. If you don't mind me asking, what do sales look like on average for an app like this? I'm hoping to someday make a "music education app", but I'm skeptical if people would pay for it. Thank you!
I don’t mind being candid about sales - I always found it really interesting reading about others
So for 2022, this app was a $5 up front price, and made $200. I have a similar one for MP3 playback - also $5 up front - that made $900. Then you used to be able to buy both together for $8, which made $130
A month ago I moved to in app purchases and subscriptions - and since then I’ve only managed to get one subscription and zero IAPs. The downloads have also been terrible - with about 5 a day
The level of marketing before has been having a good store listing, and some effort into keywords, but no active marketing (self promotion or ads etc.)
Focus now is on marketing. The nice thing about it being free to download is it’s easier to get interest from posts like these. That was much harder to do before
Thanks for sharing! One thing I've thought about for marketing an app like this was to just sit down and do a Twitch stream or something and screen-share while using the app. I feel like if it looks cool enough you'll get a few folks that want to check it out.. and hopefully it snowballs. You could record it and slice up clips for YouTube with the good parts..
And another note.. Free-to-play apps with IAP could benefit from learning about how it works in the gaming industry. I highly recommend the Gamecraft podcast from the incredible VC Mitch Lasky
