> With a query like the one in your example, someone else might be completely justified in expecting to find the team with the best financials, the best little-league option for their child, etc.

They would be, yes. My point is don't optimize for emotions, optimize for most probable interpretation of the query, and then yes, if it can be misconstrued, give me options, and give me a boat load of filters. I've been using the time filter in Google recently, I didn't even realize they had it because it's so well hidden.