This is incredibly fair. Where would you make the incisions? Google's own billboards, their own ads, and the brokers seem easy to cut but the rest is real messy.
If a device company can be forced to deploy browsers or search engines from competitors,
Can a search company be forced to allow users to choose their as network? Show me whatever results but I want facebook's ads, or bing's ads and so on.
Pretty sure google's going to ask for 30% of what Facebook makes I guess but that's fine, let's start building a business model on that.
Assumption is that search is a monopoly and that's why they will be saddled with regulations. Frame any other constraints and market solutions can be figured.
> Can a search company be forced to allow users to choose their as network? Show me whatever results but I want facebook's ads, or bing's ads and so on.
> Pretty sure google's going to ask for 30% of what Facebook makes I guess but that's fine, let's start building a business model on that.
Why wouldn't Google ask for the equivalent of what they make with their own ads? Which is likely to be more than what a 3rd party ad provider would make.
Search doesn't make money by itself, it makes money by displaying ads. Why should another company get to capture the profit from that?
